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BAJ

Design gems.

British Academy of Jewellery, which provides pioneering training programmes, needed new branding and design to take their digital presence to the next level. Here’s how we did it.

CLIENT:

British Academy of Jewellery

ROLE:

Branding – Design

MORE INFO:

baj.ac.uk

Baj

The future of jewellery making.

British Academy of Jewellery is a school where technical training is not an afterthought. We worked closely with their marketing team to create their new online identity: we created their new logo, introduced new brand colours and designed a brand new online platform with an e-commerce for course bookings. Here’s how we did it..

CLIENT:

Carousel London

ROLE:

Website and Design

MORE INFO:

baj.ac.uk

Brand

The Task.

To launch a website with the appropriate design that reflects the quality of their courses and functionalities that allow their business to go digital.

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The Challenge.

To create a sophisticated and informative website with a booking platform that allows international students to pay and enrol to their courses online.

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Our Approach.

We worked closely with their marketing team to create their new online identity: we created their new logo and introduced new brand colours.

With the branding ready, we processed all the information into a well-planned wireframe, and our designers made their magic: we launched a brand new online platform with e-commerce for course bookings.

 

We then started producing exciting content such as videos presenting tutors and masterclasses, which introduce their courses in an engaging, smart way. We also did photoshoots and designed printed material for flyers and magazines.

We’re proud of having partnered with the British Academy of Jewelry to showcase its excellency to the world and build a functional platform that represents them in every dimension.